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20 Steps to Launching Your Website

The following is a list of twenty items that we came up with that will help you plan and achieve a successful website launch. We have launched over 100 websites to date and these tips are gleaned from years of experience. Learn from experience and  research, follow each step and you will be on your way to becoming part of the world wide web.

Find a reputable web design firm

Do the homework here and you will save yourself many headaches down the road. Make the effort to do some background checking. Call some references. Call the better business bureau. Are they incorporated?

Find an available domain name

We have a powerful domain search tool to help you identify the domain name that is perfect for your online project. | Search domain names now.

Register the domain name

Do not let anyone register your domain name for you. It is vital that you register this in your name only! For registering domain names, you can't beat our domain portal. We are an official reseller of ICANN domain names. Register here

Setup webhosting account

We offer webhosting both shared and dedicated servers. We will take care of everythhing needed to get your site up and running: setting up your email accounts, setting up the domain name so your site will come up when it is entered into a browser. In general taking care of one of the most confusing parts of the web development process. Contact us about our hosting plans.

Setup temporary homepage

Use your logo, or just use text to put a "coming soon" page up with your email address so people can still contact you while your site is being worked on.

Design logo

Work with your web design firm for this. We have helped many companies with creating their brand and identity. Do not ignore the importance of a good logo. It is the foundation of your entire business.

Setup your website structure
Create a visual site map to outline the structure and navigation of your web design requirements.

Design homepage layout

Work with the web design firm to get the look and feel you want for your business

Design inner page layout

Will be based on the homepage colors and layout

Develop any backend database and programming

Identify keyword phrases for the website

There are several tools out there to identify keyword phrases that are relevant to your business AND are bringing in the number of searches per month that makes sense.

Write text / content using keyword phrases and gather images for inner pages

This is about half the work of a website: getting the content together. Copywriters can dramatically reduce the amount of work that you will have to do. Your web designer can also pull together some stock photography that is available for purchase.

Combine content with programming and design

Test test test

We can't stress this one enough. You think you found all the errors, but look again. You will be happy you did.

Soft launch for friends and family to test

Get your friends and family to start working for you by getting them to scrutinize your website design and functionality!

Hard launch to general public

This is where all the hard work pays off and your website goes 'live".

Continue to add more content to website

After you launch, it never ends. Websites are living breathing things and you have to feed it with new content.

Search engine submission and reciprocal link exhchanges

Your web designer can help you in deciphering this part of the play.

By following these 20 steps exactly, we can assure you that your website project will go off without any problems. Give us a call if you have any questions and would like us to help you.

 

 

Contact Us || South Africa

Microserve Design Studio
South Africa

Tel: +27 31 3037340
Fax: +27 86 574 4497 
Email: studio@microserve.co.za
skype: microserve.design.studio

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